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빈칸 문제 한번 봐주세요
안녕하세요 | 2016.02.24 | 조회 1058
       A few years ago, I gave a talk to a group of executives in Switzerland. After the conference, my wife and I spent a week visiting the area. At that time, the Swiss franc was at an all-time high relative to the US dollar, so the usual high prices in Switzerland were astronomical. My wife and I comforted ourselves that I had received a fee for the talk that would easily cover the outrageous prices of our hotel accommodations and meals. Had I received the same fee a week earlier for a talk in New York, though, the vacation would have been much less enjoyable. The preceding anecdote illustrates the cognitive process called mental accounting. What is mental accounting? The term mental accounting refers to the idea that the value people place on money depends on (                                                   ).




수능 문제이긴 한데 텝스게시판에 실력있으신 분들이 많아서 여기다 올려요
문맥상 빈칸에 어떤 말이 들어가면 좋을 것 같으신가요??

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